About

Named "the one to watch" by the SundayTelegraph in 2008, designer Genevieve Er has developed a dedicated following since her debut collection in 2007.

Snagging a coveted cover shot for Frankie magazine for one of her dresses from her debut collection was an unexpected coup for the designer. The issue featured four pages of designs from her collection. Since then her designs have been shot for numerous publications including Vogue, Rolling Stone, Marie Claire, Oyster, Cosmopolitan, Yen, Cleo, Madison and STYD.

With a dedication for design, Genevieve injects each collection with her distinct personal touch. Modern silhouettes, attention to hand stitched details, and applique have become a signature style in her collections.

Genevieve Supports the 'Because i am a girl' charity - (investment in girls development is a key to ending poverty). You can help by making donations at http://becauseiamagirl.com.au/

The "This is Genevieve" range also includes jewellery, bags, shoes and accessories.